Custom AI systems & software for the trades
Machinery built around your business.
Kovarra designs, builds, and runs custom AI systems and software for the trades: voice agents, quoting engines, customer portals, back-office automation, whole operating systems. You name the problem; we build the machinery that ends it. Built around your business. Run for you. Owned by you.
Founded by a top-performing in-home sales rep who engineers the AI systems he sells with.
- 01Voice intake & recovery· HVACLIVE
- 02Instant quoting & e-sign· Impact windowsLIVE
- 03Quote reactivation· RoofingLIVE
- 04Customer portal· SolarLIVE
- 05Back-office automation· PlumbingLIVE
- 06Owner dashboard· Bath remodelLIVE
- 07Full operating system· Windows & doorsRUNNING
- 08Your operation· Your tradeOPEN
Kovarra
Tampa, FL · Serving nationwide
A sample sheet of what we build. Nothing on it is off the shelf, and neither is yours.
The window where follow-up wins or loses the job
Touches it takes to convert a big-ticket trades lead
Deals lost each year to inconsistent follow-up
New lead spend needed to grow from the pipeline you own
§ 01—Where the money leaks
The work is excellent. The workflow isn’t.
A trades operation still runs across a CRM built for the back office, spreadsheets for quoting, group texts for scheduling, and an inbox for everything else. Nothing ties them together, and every gap costs money.
Follow-up is inconsistent
Some people stay on every lead; others lose track. Conversion drops sharply once the follow-up window passes, and nobody sees it happening.
Quotes die unwatched
Hundreds of quoted-but-unsold jobs sit in every trades company's system. When a customer re-opens their quote tonight, no one knows, so no one calls while interest is peaking.
The office runs on retyping
The same job gets keyed into the CRM, the quote sheet, the schedule, and the invoice. Every re-entry costs hours and invites the error that costs the job.
The customer sees none of it
The “when is my install?” calls and the avoidable bad reviews trace back to the same thing: a customer who cannot see their own job.
§ 02—What we do
One partner. The whole machine.
Free X-Ray, then the audit
It starts free: a conversation, or an X-Ray of your quote pipeline. When the problem is worth solving, one week of paid discovery measures the leaks or scopes the build, with fixed prices attached.
Custom systems, not templates
Front end, back end, AI, automations: whatever the plan calls for, built around your products, your pricing, and your process. Everything your team and your customers touch is white-labeled as your company.
Operated, not handed off
We run what we build. It stays maintained, keeps improving, and gets sharper on your data every month. You get the outcomes without ever staffing a software team.
§ 03—The systems
If it moves your number, we build it.
There is no module list to fit your business inside. These are simply the systems owners ask for most. The real product is a partner who can build whatever moves your number.
If you sell it and install it, it fits.
Windows · Doors · Roofing · Siding · Solar · Bath · HVAC · Plumbing · Electrical · Remodeling · Restoration
Voice AI & missed-call recovery
Every call answered, every after-hours lead captured, in a voice that represents your company the way your best person would.
Custom CRMs & operating systems
When off-the-shelf software will not bend to the way you run, we build the system of record that does. ALLIN OS below started exactly this way.
Unsold-quote reactivation
The quotes sitting in your system are revenue you already paid to generate. We build the machine that goes back for them.
Instant quoting & e-sign
Your products and pricing in a quoting engine that closes on the spot, generates the contract, and files itself.
Back-office & workflow automation
The retyping, the rekeying, the schedule board, the invoice chase: mapped end to end and automated out of your week.
Customer portals & order tracking
One private link per customer: quotes, financing, signatures, live job status. Fewer status calls and better reviews.
Copilots for the field & office
An assistant on every screen that knows the account, preps the call before it happens, and drafts the follow-up after it.
Owner dashboards & reporting
The numbers that matter, live: pipeline health, team performance, rescued revenue, and what to fix next.
Integrations, not migrations
Your CRM stays the system of record. We connect to what you already run and push actions back into it.
Something that isn’t on this list?
That is exactly the point. Tell us the problem. We design the system, build it, and run it. Tell us what you need
Already built · the flagship
Not slideware. ALLIN OS.
ALLIN OS is Kovarra’s finished AI sales operating system, built in the field by a top-performing rep: CRM, quoting, e-sign, customer portal, inbox, money, and an intelligence layer on every surface. Kovarra adapts it to your operation, your brand, and your price book.
It is live now, and founding seats are open: the first ten operations lock a founders rate for life.
§ 04—Start here. Free.
The Pipeline X-Ray. One number that changes the conversation.
Send us your quote export. Within 48 hours you know exactly how many unsold quotes are sitting in your system, what they are worth, and how old they are. No charge. No meeting required. NDA included.
If the number is small, you get peace of mind. If it is big, you will want the conversation.
| Q-1847 | Roof replacement | 214d | $38,400 | |
| Q-1901 | HVAC replacement ×2 | 187d | $12,900 | |
| Q-2036 | Impact windows ×18 | 152d | $54,200 | |
| Q-2114 | Solar + battery | 121d | $27,650 | |
| Q-2287 | Bath remodel | 96d | $9,800 | |
| Q-2341 | Siding, full wrap | 74d | $46,300 | |
| Q-2419 | Impact windows ×22 | 51d | $61,750 |
Sample rows. The full X-Ray covers every quote in your system, within 48 hours, free.
We reactivate your unsold quotes and you pay per appointment that sits. Nothing upfront, nothing monthly. Revenue first, fees second.
The AI Revenue Audit maps every leak in your operation and sequences the fix with fixed prices. See the engagement
§ 05—The paid step
Two ways in. One set of rules.
Every engagement starts with one week of paid discovery. Which week depends on what you need: finding revenue you are losing, or scoping a system you already know you want.
Door one
The Revenue Audit
For money you are losing right now.
- 01Your unsold pipeline, counted and valued
- 02Follow-up leaks, measured person by person
- 03Your tooling, reviewed honestly
- 04A sequenced recovery plan with fixed prices
Guaranteed
Finds at least $25,000 in recoverable quoted work, or it is free. The guarantee lives on this door only, because this is the door that promises a finding.
Door two
The Build Blueprint
For the system you already know you need.
- 01Your requirements, mapped from the field
- 02The workflows the system must fit, documented
- 03A phased plan, in the order that pays fastest
- 04A fixed price and timeline for the build. In writing
No guarantee here, by design
A quoting engine, a custom CRM, or a voice agent has nothing to find. Your protection is the rule below, plus milestone billing on the build itself.
$2,500 · one week · charged only on delivery · fully credited against any build
Not sure which door is yours? That is what the first call is for. Book it free.
§ 06—Why Kovarra
“I have sold at the kitchen table for four years in one of the toughest window markets in the country, and I build the AI systems I rely on to stay at the top of it. Kovarra is that same machinery, built for your company.”
Spencer Smith
Founder
Spencer sells windows at the kitchen table. Four years as a top-performing rep in one of Florida’s most competitive window markets: quoting, closing, and following up on the same big-ticket jobs your team runs every day.
He also engineers AI systems, and the tools he built to stay at the top of his own leaderboard are the machinery behind Kovarra. When you hire Kovarra, you are not handed to an account manager. You work with the person who designs it, builds it, runs it, and answers for it.
The product changes. The kitchen table does not.
“You never pay for a promise. You pay when it is in your hands.”
The next move
Name the problem. We build the machine.
A free call costs nothing, and neither does the X-Ray. If the honest answer is that you do not need us, you will hear that too. Bring the leak, or bring the idea.